Estimated reading time: 2 minutes
Though Canada was supposed to be the only G8 country that was to marginally escape a recession, we’re in it now! The thing about recessions is they cause smart businesses to pause and analyze what they are doing well and what they are not doing so well.
One of the hallmarks of this analysis is to take a good long look at how well you are servicing your customers. So how do you do this?
1. Ask them how well you are doing.
Surveys are one way, on-site visits another way. Both can be highly effective.
2. Look for trends in your stats.
If you are not trending customer feedback you are missing significant data that can assist you in your renewed customers service efforts.
3. Take action.
Once you have this information create an action plan and stick to it. Your persistence in providing excellent service in a downturn will create the desired culture that will only boom in the high times.
With these simple steps you will be able to facilitate a growth opportunity and ignite positive change for your company. When a smart business owner commits to being better, doing more and growing responsibly, the world is their oyster.
