Business Alert: Secret shopper scams
Read moreWhat once started as a classic mail scam in Ontario has been rapidly spreading across Canada. The “mystery shopper” fraud is victimizing Canadian consumers and last year in Canada, more than $16-million was reported lost through large-scale scams, according to the Canadian Anti-Fraud Centre. Given the current delicate economic climate, many people who are unemployed or underemployed are looking for
0Convert customers with mobile sites
Read moreThe average consumer is plugged in everywhere. Time spent on the Internet using a mobile device has now overtaken time on desktops. Unfortunately, companies have been slow in meeting the demand. The rise in mobile use is no longer an upcoming trend- it is here now. Canadians and mobile applications Currently, there are 24.7 million Canadians online- which accounts for
A spa’s online presence and customer experience
Read moreThere is no question that the first place potential clients look for a new spa is online. Research from a variety of sources indicate that between 80% and 95% of people search online before making a purchase decision about a wide range of products and services, including health and wellness. If your spa isn’t marketing itself properly online, it’s going
Enhance the guest experience by talking about them
Read moreWe told you before how you can use customer comments and other data to see how you can enhance guest experience at your hotel, but there is way to really ramp up the customer service for the guests that you see often that go beyond the regular rewards programs and frequent guest incentives. It’s simple: talk about them. Consistent information
Use customer feedback to improve your business
Read moreAs the old adage goes- “news travels fast, bad news travels faster.” User-generated content websites currently allow customers to direct their approval, and disappointment, towards specific businesses easier than ever. A company’s reputation can be negatively impacted by online comments and a poor review on a consumer based website has the ability to cancel out years of great service. Maintain
